Return To 1990

Chapter 770

Although it is said that Jiafeng Electronics will go bankrupt every year, Jiafeng electronics is strengthening every year, both from the market and its own financial situation.

Now Jiafeng electronics can't collapse overnight. Even if the communication company doesn't go well, the bank debt withdraws loans on a large scale, and relying on the market share of VCD and TV, Jiafeng electronics is also an enterprise that can't be underestimated.

In the past, there was such news that Zhu Lidong came to Lu Feng with a flustered face. Now he is not flustered at all, but replaced by Du Guoying.

"Don't panic!" Lu Feng calmly lit a cigarette and said to Du Guoying, "these are small scenes. Since he is already the person in charge of an important subordinate company of the enterprise, don't be surprised. Joining our company has to meet the exciting life. Let alone false, it is true bankruptcy. How big can it be?"

"Ah?"

Du Guoying has never seen such a calm boss. What if he goes bankrupt?

"Kevin read this report. There are a lot of detailed data in it. He analyzed it from all aspects and said that we really can't make it." Du Guoying was still a little afraid because the legal person of Jiaxun communication was changed to him a few days ago. He was not stupid and was very clear about his responsibilities.

This report does have a nose and eyes, and some of the data written in it is also true. If you deduce it from numbers, it is really easy to get a result that Jiafeng electronics is going bankrupt.

Kevin is really excited after reading this article. It's better for a company like this to close down early. He really can't afford it. If Lu Feng spends a year and a half here, it's hard to find a job because his resume is vacant for a period of time.

So after reading it, he excitedly found Du Guoying and told him that Jiafeng was going bankrupt. To put it bluntly, he just wanted Du Guoying to come to Lufeng for a test.

Du Guoying couldn't help being so frightened no matter how much he had in mind. He immediately ran to Lu Feng and asked him if he couldn't do it. If the company closed tomorrow and the company owed money, Lu Feng would go abroad and sit in prison.

Lu Feng persuaded Du Guoying for a while to stop thinking and do a good job. He should keep up with himself and practice his ability to keep his face even if the earth collapses in the next second.

"But President Lu, I don't quite understand why... Let me be a legal person?" Du Guoying whispered.

"Look at you, think more. In fact, this is a tradition of our company. The legal person of the group company is president Wei, the subordinate companies are also the heads of major companies, and Zhu Lidong also serves as the Secretary of the board of directors!" Lu Feng looked at him and softened his tone and said: "In fact, this is to make you think of the company as your own enterprise. Who created the company? Who can make the company today? Because of you, what am I?"

Du Guoying was shocked when he heard this. Some couldn't believe looking at Lu Feng. Aren't all private enterprises owned by the boss?

"The enterprise is your enterprise. You are creating, working hard and struggling. Why should I lower 30% of the shares to dilute as incentive equity? That's 30%. Even for foreign companies, the maximum is 10% to the entrepreneurial team, because I know I'm small. You follow me these days and see that I treat the people below very gently, but I don't Those bosses curse, right? "Lu Feng looked at him sincerely and asked.

Du Guoying had no problem with this and nodded in agreement.

Lu Feng was just about to continue to speak. A clerk suddenly opened the door and came in. Lu Feng scolded at the door: "you can't knock at the door? Get out!"

Startled, the female clerk quickly closed the door, knocked on the door, put a document on the table and hurried out.

"Don't think too much. Let me give you an example. I used to build a food enterprise called Jiamei food. At that time, the general manager was Gao Zhiwei. Now he has full control of the company. In a word, it's a kind of experience and expectation for you to take responsibility." Lu Feng said to him, "what do you say?"

Du Guoying thought about it and felt that he was right. He was immediately excited and nodded again and again: "Mr. Lu, don't worry, I will do a good job!"

"Pay more attention to the sales channel and communicate with Mr. Liu recently." Lu Feng opened the folder just sent in front of him. This is a trial production plan of the R & D company for the pager and an application for trial production of Dongguan factory, which has been approved by Wei Yandan.

Lu Feng looked through it and confirmed that there was no problem. He signed his name. There was still a meeting on the production ratio of the two plants.

"Collect some trends in the market, make a simple market analysis for offline people and pass it to me." Lu Feng stood up and said, "I have a meeting. You'll be busy first."

"OK, you're busy first." Du Guoying is like beating chicken blood at the moment. There is only one idea in his mind, that is, I'm fighting for myself.

Lu Feng patted him on the shoulder and walked out of the office.

..................

The expansion of waveguide is very fast. Franchise stores without money are essentially a kind of deception. This era is a piece of white paper. Any means of cattle, ghosts and snakes will be put on the stage. It can be said that many talents can spend money on business rules.

Since 1990, the myth of going into business and getting rich overnight has basically been staged every day. Countless people are attracted. Not to mention opening factories, they can make money by tossing seafood, shoes and hats, air switches and even some buttons with beautiful lines from the south.

When a person's world is surrounded by the myth of getting rich overnight, no one can sit still. This is a very anxious era, even more anxious than young people more than 20 years later, because it gives people the illusion that as long as you rush to the South with money and have enough courage, you can earn money.

Under this kind of impact, not to mention ordinary people, the leaders of many organs and units can't afford to go to the sea, and their positions are not low. The feeling of the whole 1990s is that those who are brave and hungry are timid.

Now, waveguide runs to the second tier cities and gathers a group of people to promote its own franchise stores. It doesn't need much money and investment. If you sell it, it's yours. If you can't sell it, it's mine. You're sure to make a profit, but you can't lose a counter fee at most.

Everyone knows that there are risks in investment, but if one day the risk is very low and the profit prospect is very rich, a lot of people will rush up.

For waveguide, things have completely deviated from history today. They don't have enough time to develop their own offline channels. At present, this franchise mode is at least better than large wholesale.

In a short time, waveguide's stores are in full bloom, and each store is equipped with a large billboard, which is the roadside advertising mode.

After discussion, they put forward the three in one strategy, including franchise stores, billboard publicity and store marketing. Franchise stores don't need money, but they need money to purchase. In the short term, they won't be crushed by the first wave of market impact from Jiafeng electronics and Motorola.

These franchise stores are buffer zones. When their funds are handed over to the enterprise, they will form a capital pool. Some franchise stores are not afraid of closing down and returning products, because there are still people rushing in, which will form a capital turnover pool and provide them with room for turning back and counterattack for at least one year.

The number of franchise stores must be unified and large. These brands are advertising. They save a lot of money.

The third is store marketing. They give stores a large profit space. Each region can do marketing activities independently and flexibly. In this way, even if a city market is occupied by Motorola or Jiafeng electronics, franchise stores can also do activities to survive.

On the whole, this is a commercial guerrilla war!

After reducing the external wholesale, the number of short-term franchise stores has broken thousands. Given a little time, their sales channels can catch up with Jiafeng electronics.

At the same time, Motorola's offline store opening speed has also increased. With the broadcast of advertising, the market demand has been stimulated again. With the arrival of goods at the store, Motorola pagers have directly doubled from 4000 a day years ago.

You know, it's off-season now. Waveguide pagers are out of stock. There are only 50000 units sold in a month. As soon as this data comes out, it's a surprise to many people!

On March 7, Liu run, general manager of Motorola's branch, told reporters that he wanted to make strategic investment in the mainland. They would take the initiative to reduce the price from 4299 yuan to 3999 yuan on March 8 women's day, and the mobile phone from 28000 yuan to 25000 yuan.

The title of the evening newspaper is: Motorola will push the market from tomorrow. Whether it's waveguide or difficult news, it can stop!

As soon as the news came out, Xu Lihua immediately called his three brothers to share the news and asked about the progress of the franchise store.

"It's time to see life and death. No one knows whether the franchise stores can withstand this wave of impact. Now we can only hope that the market is not a take all situation, but the price distinguishes users. We make a price difference with them, otherwise we don't have to wait for Jiafeng electronics's attack." Xu Lihua's voice doesn't fluctuate much, but there is a bit of sadness in his heart.

His friends just got a small company and killed it in such a big way. It was a fire in the city gate that affected the fish in the pond. He also knew very well that he was not qualified enough for others to do so. Motorola came for Jiafeng electronics.

In the office, Lu Feng looked at the news and said that he was not worried that it was false. When the big brother came under the pressure of giants, no private company in China could carry it. As long as they were in the global strategy and faced the mainland market a little more.

These companies will be run over like ants.

"Mr. Lu, they are a little bullying. They sell more than 8000 units a day and have to cut prices. Obviously, the supply is in short supply, but doing so is a little..." Du Guoying couldn't go on.

"What's the panic?" Lu Feng stood up and said, "go out for a walk. There's a saying that without investigation, you have no right to speak!"