PDLP Chapter 277 This is my attitude
Chapter 277 This is my attitude
"I don't know what made you think that you would actually try to push defective products onto the market."
"Have you considered what users will think of our dominant brand once we do this? That our products are allowed to have flaws?"
“You may think this is saving money and improving company efficiency, but your actions have caused extremely negative market impacts and will seriously affect the building of our high-end brand…”
Zhang Dong's words made his senior executives, especially those who had just raised their hands to agree to let the defective products flow into the market, including the quality control manager and the head of the production department, blush deeply.
That was indeed their mindset just now.
Since defective products have appeared, in order to minimize losses, pushing these products to the market can maximize profits.
We also did our best to minimize their company's losses.
Zhang Dong, however, was thinking that he had to make his senior executives firmly believe in one thing: there could be no defective products.
I remember in my previous life, there was a refrigerator manufacturing company. Faced with defective refrigerators, the company owner personally swung a hoe high and smashed them to pieces.
It was the other party's forceful smash that created a renowned brand.
That's what made the company's CEO famous throughout the country.
Zhang Dong wants to instill this sense of excellence in his senior executives.
If you're going to do something, do it to the best of your ability, or don't do it at all.
As for the mentality of trying to push defective products to the market, that is even more unacceptable.
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Zhang Dong slammed several defective mobile phones to the ground, sending parts flying everywhere. The jade casing was smashed to pieces.
The executives who attended the morning meeting were also surprised that their boss would get so angry.
They were sitting down, but they were so frightened that they jumped up on the spot.
In their memory, their boss had never been so angry before.
Seeing that his senior executives could no longer sit still, Zhang Dong looked at them with a serious expression.
"As you have just seen, I have completely smashed these defective products to pieces. That is my attitude."
"Defective products must never be put on the market under any circumstances."
"Your initial intentions may be good, to reduce the company's losses, but I don't care about the little bit you save. I need you to establish a quality-first mindset. If you're going to do something, do it well. If you're not going to do it, then forget it."
"Furthermore, regarding products, my requirements are: do not accept defects, do not create defects, and do not pass on defects. These three principles must be followed in every stage of production."
"And don't even think about pushing defective products onto the market. If you do that, you're trying to ruin the brand of 'The CEO'..."
Zhang Dong's words carried weight, and his actions just now were even more astonishing.
After all, those phones were worth nearly 20 yuan, and even these executives felt extremely distressed.
Seeing the shock of his managers, Zhang Dong remained serious.
"Next, I ask the managers who are aware of the need to manufacture defective products to improve their management awareness."
“From now on, I won’t bother doing this myself during morning meetings anymore. From now on, if any department produces defective products during the weekly morning meetings, I will make them smash them in front of all the managers.”
"Furthermore, the relevant photos will be posted on the walls of the production workshop so that all employees share this philosophy: no defects are acceptable..."
Zhang Dong knew that what he said was somewhat extreme, but he also knew more clearly that as the company's president and the highest manager, he had to demand high quality.
If he loosens his stance even slightly, it will be amplified infinitely at the lower levels, potentially resulting in a large number of defective products.
Zhang Dong smashed a phone worth over 20 yuan today to show all the managers his attitude.
Their company does not accept any defects.
Furthermore, the relevant managers in the workshop that produced the defective products had to appear in front of the entire company's senior management before personally destroying these defective products...
Zhang Dong felt that doing this would constantly remind these managers to maintain a focus on quality, cultivate a sense of excellence, and tighten their grip on quality management...
As expected, the phone-smashing incident caused a huge reaction, and by the next week's production morning meeting summary, there were no defective products reported last week.
This left Zhang Dong deeply moved.
Moreover, he heard from a production vice president that after they went back, they held an all-staff meeting and even printed out a photo of the boss smashing his phone and posted it on the bulletin board in the production workshop.
This greatly shocked all the production staff...
At this moment, a sales vice president also stood up excitedly.
"Boss, the news of your heroic act of smashing the phone has spread throughout the market. It's become a widely known story, and people are initially shocked, but then deeply impressed..."
Upon hearing that the news had spread to the public, Zhang Dong couldn't help but marvel at how quickly it had spread.
Seeing that some managers still wanted to comment on the matter, Zhang Dong waved his hand.
"Everyone, what I want is not those things, not their feelings and shock after hearing about this, but for all our employees to develop a sense of excellence and to make every one of our products a masterpiece."
"That way, anyone who mentions our company's products will sing their praises."
"Only in this way can our products be recognized by users and gain a great reputation in the market..."
Zhang Dong's bold act of smashing his phone led to a small surge in phone sales, with orders increasing by 3 units that month.
The vice president of production and the sales manager were overjoyed, and they were even more impressed with Zhang Dong.
If the boss had handled things according to their ideas, it might have seemed to save the company money and conserve raw materials to the greatest extent possible.
However, the impact on the market is indeed significant.
When these defective products are launched on the market, they will give consumers and users the impression that their company allows defective products to exist.
But the boss's actions erected a resounding monument in the hearts of these users: their company's products always pursue perfection and always strive for the highest level.
It's probably precisely this philosophy of the boss that drove this month's sales, which increased by 3 units compared to last month...
Six months later, Zhang Dong was handling company affairs when several of the company's sales managers returned from market research and knocked on his door.
Seeing the serious expressions on the faces of these sales managers who had returned from out-of-town markets, Zhang Dong knew that they had probably found the reason for the decline in sales last week...