This city simulation game can affect reality.

Chapter 66 Expansion of the Battlefront

After a period of intensive research and development, the Ministry of Commerce finally provided a specific implementation plan for the construction of the activity center.

This plan uses Chen Jun's original concept as its core framework, and has been improved and enriched.

Inside the resort's meeting room.

Sun Hong, Lao Zhou, and several core members of the Commerce Department sat at a long table, reviewing the preliminary plan with Chen Jun.

After careful review, Chen Jun was about 60-70% satisfied with the plan. The overall direction was correct and the framework was not off, but some specific implementation aspects still fell short of his expectations.

"Our target customers are elderly people with limited income and savings, many of whom do not even have a stable retirement pension."

"This plan shows that you are trying your best to cater to the lower-tier market, but I think it's not enough. A lot of the content is still superficial and doesn't get into the core life scenarios of the target customers."

Chen Jun stood in front of the whiteboard in the center and wrote down a few keywords:

I'm afraid of getting sick.

Afraid of being alone.

I was afraid of causing trouble for the child.

For affordability.

"The solutions we specify must directly address these key points. What clients want is not empty promotional rhetoric, but tangible improvements in their physical condition and mood."

Chen Jun's arguments were clear and logical, and everyone at the long table picked up their pens to take notes diligently, while also reflecting on them.

"Mr. Chen is right. We haven't been close enough to our actual needs in selecting some equipment. For example, we need to increase the number of basic testing equipment such as blood pressure monitors, scales, and hand grip strengtheners," a project manager under Sun Hong chimed in.

"That's right." Chen Jun nodded in agreement. "The key to purchasing equipment is not how advanced the technical parameters are, but that it can intuitively reflect changes in physical condition and is suitable for ordinary middle-aged and elderly people to operate and use."

City Simulator can provide many professional-grade facilities (card rooms, billiards, etc.), but some basic equipment still requires investment in the real world.

While the current procurement list is pragmatic, it is not practical enough, and the procurement volume of some key equipment is clearly insufficient.

Chen Jun knows that every investment will ultimately be reflected in the customer experience, and if he does not strive for excellence in the details, he may not be able to achieve the expected market response.

"..."

After a thorough discussion of the equipment list, he shifted the focus to the human resources recruitment plan.

"This part is generally in line with the requirements and has basically met my expectations. We can start to move forward with the implementation now, but there are still some details that need special attention."

Chen Jun looked around at everyone present: "The operations manager is the brain that makes the whole system run smoothly. The core requirement for recruitment is to have management experience in nursing homes or high-end hotels. Simply put, there are three points: understand service, be good at accounting, and be able to handle things."

"Nursing supervisors must have some clinical experience and must prioritize a strong sense of responsibility."

"The physical therapy supervisor not only needs to have excellent skills, but also needs to have certain teaching abilities and be able to mentor apprentices."

"As for ordinary nursing assistants and physical therapists, we will follow the plan and recruit them from these vocational schools, and then organize the training ourselves."

Chen Jun looked at Lao Zhou: "Uncle Zhou, as before, please be the first to conduct the initial screening. I will still need to personally interview the final candidates."

"..."

After finalizing these two core aspects, the group then engaged in in-depth discussions on other operational details.

That's all for today.

After all the content was finalized, Chen Jun adjourned the meeting.

The subsequent execution phase is bound to face many new challenges.

Whether Chen Jun's expectations can be fully met depends on the specific circumstances.

If all goes well, the activity center has a good chance of starting trial operation before the Spring Festival.

......

That afternoon, Chen Jun was reviewing various documents in his office when Lao Zhou knocked on the door and came in with a solemn expression.

His tone was tinged with obvious anxiety: "Mr. Chen, Yunhai... has made another move."

Chen Jun remained expressionless, putting down the document: "What exactly is the situation?"

After these few encounters, he was quite impressed by the agritainment business's adaptability. Once they realized something was wrong, they immediately adjusted their strategy and changed direction.

This keen market sense and execution ability are truly outstanding in the business world.

If it weren't for Chen Jun, other opponents would probably have been exhausted by his fast and varied combination techniques.

"Take a look at this."

Old Zhou handed Chen Jun a flyer, which prominently stated that the agritainment business had invited Yang Dazui, a well-known folk performing artist, and a professional opera troupe to hold a folk culture week from November 2nd to 7th.

The primary recipients of the invitations were villagers from several surrounding villages and towns.

Clearly, this time the measures taken by agritainment businesses are no longer limited to competition in woodworking workshops, but have expanded the battle to a broader level of cultural and entertainment activities.

On the surface, it was just an independent cultural event, but its intention to target the resort was very clear.

"It seems they've made up their minds this time. Knowing that the woodworking workshop project is difficult to compete with, they're starting to look for a breakthrough in a wider range of fields."

Chen Jun paid special attention to the slogan used by the agritainment businesses this time: "Authentic local flavor, genuine benefits for the villagers."

This slogan, though seemingly simple, actually carries a deeper meaning—

A few days ago, on the Double Ninth Festival, the resort offered many benefits to elderly tourists, but fundamentally, the resort is positioned as a mid-to-high-end destination.

A holiday discount does not represent a permanent low-price strategy.

The agritainment businesses' actions this time avoid mentioning resorts at all, but instead create a stark contrast with them.

They practically had "The resort is all show and no substance, we're the real family" written all over their faces.

"This is an attempt to win over public opinion and undermine the goodwill we've built up in the market. I must say, it's quite clever," Old Zhou said with a serious expression.

This approach is essentially a reasonable form of business competition, fully leveraging the advantages of agritourism. However, from the perspective of the resort, it has undoubtedly crossed the line of its own interests.

"Mr. Chen, what should we do now?"

Chen Jun did not answer immediately. After a moment of contemplation, he gradually analyzed, "This time they have indeed found the right point of attack, avoiding their weaknesses and tapping into their strengths. What they want is not just the woodworking workshop's customer resources."

"For us, the first priority is to avoid losing our composure. They set the stage, and we continue to focus on developing our content."

"However, since they've fired shots at the resort, we naturally have to respond. We need to get involved in their area of ​​expertise in a more professional way."